DAVID KIM – MARKETING AS AN ARTISTIC SCIENCE

Hello, I’m David

I call myself an artistic scientist—obsessed with the story that builds belief and the system that builds revenue.

About David

Born in Texas, raised in St. Louis, schooled in the Bay Area, educated in Seoul—adaptability is in my DNA. That background shaped how I see people before it shaped how I see marketing. When you grow up moving, you learn to read rooms quickly, adapt to new cultures, and understand that the brands people choose are a way of saying something about who they are or who they want to be.

Marketing isn’t making art. It’s building belief—

and belief is what moves people to act.

I’ve spent 15 years building that belief for consumer brands. I scaled Gentle Monster’s US market from $500K to $40M+.

I drove 36% growth on Flexfit’s $300M+ business. I’ve built lifecycle systems that grew subscribers from 5.5K to 67K and trade show activations that generated 1,000%+ lead growth.

I consider myself an Artistic Scientist, operating at the intersection of brand and performance. The story has to be worth believing in, and the economics have to be worth defending.

Focus Skillset

Branding

Transformative Development of Global Brand Value and Future Trajectory

Experiential

Innovative, Memorable, and meaningful Interactions that inspire

Content

Data-Backed Strategic Digital Marketing for Segment Penetration and Expansion

Digital

Building digital flagships, modernizing efficiency, and rigorous CRO.

“I have never ceased to be impressed with how sharp David is – not only for his business acumen but also for his ability to read and respond to people.” M. Zarb